Most Outstanding PR Agency
This is the fourth consecutive annual industry nomination of Embassy Global for Most Outstanding PR Agency. The firm is also nominated again this year for Academic Supporter, and its founder Molly Bakewell Chamberlin, for Industry Personality of the Year. Please see related entries for details.
Founded in 2008, Embassy Global remains among the first and only known 100% female owned and led PR agencies of its kind serving the worldwide B2B Electronics Industry. The firm was established specifically to help small-to-medium sized electronics industry manufacturers and distributors to achieve more rapid and cost-effective worldwide sales growth.
The unique type of PR service that Embassy Global performs for its Clients is entirely industry specific and business development focused. This means that the firm’s work is expressly designed to generate qualified new industry sales opportunities and measurable growth from the actual PR work that it performs.
To perform the types of business development focused, niche industry PR work that its Clients require, Embassy Global has also developed its own methods, strategies, and know-how. These methods have been painstakingly developed over 23 years of immersive global experience in the Electronic Components, Sensors, Instrumentation, Factory Automation and Motion Control industries, plus their associated vertical markets.
Because the prior experience of Embassy Global Founder, Molly Bakewell Chamberlin, included a progressive prior series of in-house sales and marketing leadership roles, held at some of the electronics industry’s most renowned manufacturers, Embassy Global as a PR agency understands very clearly, and to a high degree of specificity, the unique internal and industry challenges faced by manufacturers in the electronics industry. It has therefore tailored its global PR service offerings to address the nuances of these unique needs.
The industry methods of Embassy Global have proven highly effective for the firm’s Clients over the last 13 years, and as evidenced by the fact that Embassy Global has now successfully served more than 250 electronics industry manufacturers worldwide. The cumulative, measurable value of new sales opportunities that Embassy Global’s PR work has generated for its Clients since 2008 is now approximately $40 million USD.
This type of result is also a believed part of why the firm’s average Client engagement length is eight years. Several Clients of Embassy Global have actually been faithfully served by the firm for more than a decade.
According to several of the firm’s Clients, what truly sets Embassy Global apart from other electronics industry PR agencies is the fact that 23 years of in-depth worldwide industry experience are infused into every last facet of the technical PR work that Embassy Global performs. That type of value-added experience makes a real difference, as it means that only established, well-known industry experts are directly involved in every aspect of Embassy Global’s Client activities. This also translates into added time and cost efficiencies, new value-added recommendations, and the overall maximization of work product output for PR expense.
This experience also means that Embassy Global is able to assist its Clients in identifying and implementing new cost savings initiatives, for example, new grant funding sources, tax credits, and other economic incentives for Client improved positive cashflow, also as a value-added service offering.
As noted by one Embassy Global Client, “MB Dynamics has been working with Embassy Global for several years now. They, and Molly Chamberlin, serve as our valued strategic marketing communications and PR partners. They provide us with a rare, fully industry experienced, and entirely virtually based turnkey marketing department. Embassy Global functions seamlessly with us, just as if they were physically housed within our facility, and even though we are three hours apart by car. We have been consistently pleased with the efforts and results that we are seeing from Embassy Global, year on year, as well as the cost savings that they’ve brought to us.”
As further reported on the Client’s own website, and as further evidence of Embassy Global and its capabilities as an Outstanding PR Firm, MB Dynamics was recently honored, among a select group of U.S. companies in the State of Ohio, as the recipients of a prestigious 2021 International Market Access Grant for Exporters (IMAGE) award, with thanks in part to the support of Embassy Global. As a result, MB Dynamics is now able to utilize its 2021 IMAGE award for implementation of several key global market expansion plans.
Notes another Embassy Global Client of over a decade, Silicon Designs, “In our prior experience, some PR agencies might work for a client, but will always have their own priorities and interests in the foreground of every decision. From the moment that we signed in 2010, Molly and Embassy Global have treated our success as their number one priority. This is also why our company has been an Embassy Global Client since 2010, when we first learned of their expertise via the industry referrals of several other happy Clients in the U.S. and U.K. Each of those Clients had similarly great feedback about Embassy Global, and has reported multiple consecutive revenue positive years, all of which are largely attributed to their great PR programs.
Everyone at Embassy Global has always worked tirelessly to make sure that we optimize our exposure and maximize return on investment in every possible way. In particular, their incredible industry experience, depth of technical product and application knowledge, writing skills, and strong industry client, customer and editorial relationships make Embassy Global invaluable for developing and implementing every necessary facet of any successful industry specific global PR and market strategy. We can truly say that Embassy Global has been instrumental to our growth over the years. We could not ask for a more skilled, devoted, trustworthy, ethical and reliable ally than Embassy Global.”
Visit www.embassyglobalpr.com to learn more about the firm and its offerings.